Fashion Nova was quite possibly the most looked through design marks close by Gucci, Louis Vuitton, Preeminent, and Chanel. Furthermore, the organization arrived in the fourth-place space without a runway show, situations in magazines, conventional promoting efforts, or, Saghian added, constrained Web optimization strategies. 

Fashion Nova is a real attire, frill, and magnificence business that is pulled in ladies with body estimations that don't generally fit inside standard measuring despite the fact that Saghian says the garments are for everybody. Ladies like Belcalis Almanzar, otherwise called Cardi B, or Angela Renee White, otherwise called Blac Chyna, who have bulbous hips, portly butts, axle like midriffs and enormous Instagram followings. The garments are tight, popular, and moderate and by working with superstars. It is not difficult to portray Fashion Nova as "an Instagram brand." Saghian likes to consider it a viral brand, however, something about those depictions causes the organization to feel vaporous and ill-conceived. 

Fashion Nova takes conventional strategies for installment alongside PayPal and Amazon Pay, yet while large brands are sorting out commonly valuable approaches to band together with Amazon, Saghian said he doesn't sell any item on the site. Fashion Nova, which sends all around the world, promotes two-day transporting on every homegrown request, and for customers who live inside a 40-mile sweep of Los Angeles, on the off chance that they request by 1 p.m. they will get it by means of Postmates around the same time. 

On their site, they have portrayed their objective market as the accompanying "The young ladies who rock our styles are audacious, uplifting and boss. A Nova Star is consistently the best-dressed young lady in the room. Her certainty is the thing that really sparkles, however her Fashion Nova outfit adds that additional radiance. We endeavor to offer wonderful assistance, magnificent costs, and the most sweltering patterns". Target Market Fashion Nova targets ladies from teenagers to ladies in their 30's. The motivation behind why I don't put a particular age range is that it differs. I could say 16-30 however there are ladies in their 40's that are wearing it too.